Side by side

Britannia NutriChoice Thin Arrowroot vs RiteBite Max Protein Ultimate Choco Berry

Both products are scored on the same eleven per-100g factors, so every figure below is directly comparable. Neither is recommended over the other - the numbers are shown so you can weigh the ones that matter to you.

Britannia · Food & Beverages

Britannia NutriChoice Thin Arrowroot

44/100

A thin light biscuit declared as 70% refined wheat flour with edible starches at 2.7% maize and just 0.1% arrowroot - so the arrowroot in the name is a trace ingredient. It carries a permitted natural colour 150d and artificial biscuit and butterscotch flavouring. It sits in the NutriChoice range on lightness rather than on fibre, which distinguishes it sharply from the two digestives above it in this file. Britannia publishes the declaration and the pack's nutrition panel image; that image has now been read and the nine values below are the pack's own.

Full breakdown

RiteBite Max Protein · Food & Beverages

RiteBite Max Protein Ultimate Choco Berry

84/100

The top tier of RiteBite's bar range, a 100 g bar delivering 30 g of protein from a 38% blend of soy nuggets, whey protein concentrate and calcium caseinate, with 17% fructooligosaccharide fibre, 7.5% cranberries and a 6% no-added-sugar strawberry preserve. The pack panel gives 336 kcal, 30 g protein, 46.6 g carbohydrate of which only 2.8 g sugars, 10 g fibre, 10.6 g fat of which 2.8 g saturated, and 125 mg sodium per 100 g. On protein per 100 g and on sugar it is the strongest bar in this file; the sweetness comes from maltitol.

Full breakdown

Score breakdown, factor by factor

Each factor is scored 0-100 against the published thresholds, then weighted into the overall score. The highlighted side is the higher factor score, not a recommendation.

Metric	Britannia NutriChoice Thin Arrowroot	RiteBite Max Protein Ultimate Choco Berry
Ingredients	80 /100	80 /100
Protein	50 /100	100 /100
Calories	50 /100	80 /100
Saturated Fat	50 /100	70 /100
Added Sugar	30 /100	100 /100
Processing	70 /100	50 /100
Total Fat	60 /100	70 /100
Total Sugar	40 /100	100 /100
Sodium	50 /100	70 /100
Fibre	10 /100	90 /100
Carbohydrates	20 /100	70 /100

Nutrition, per 100g

Per 100g, which is the basis both packs declare and the only one on which two products can be compared directly - why that matters.

Metric	Britannia NutriChoice Thin Arrowroot	RiteBite Max Protein Ultimate Choco Berry
Calories	451 kcal	336 kcal
Protein	7.7 g	30 g
Carbohydrates	78.5 g	46.6 g
Total sugar	20.1 g	2.8 g
Added sugar	19.5 g	0 g
Fibre	0 g	10 g
Total fat	11.8 g	10.6 g
Saturated fat	5.5 g	2.8 g
Sodium	247 mg	125 mg

Ingredients

Britannia NutriChoice Thin Arrowroot

Refined Wheat Flour (Maida) (70%), Sugar, Refined Palm Oil, Edible Starches (Maize 2.7% & Arrowroot 0.1%), Milk Solids, Raising Agents [503(ii) & 500(i)], Invert Sugar Syrup, Iodised Salt, Emulsifiers (322 & 472e), Dough Conditioner (223) and Improver [1101(i)]. Contains permitted natural food colour (150d) and added flavours (artificial flavouring substances - biscuit and butterscotch)

RiteBite Max Protein Ultimate Choco Berry

Protein Blend (38%) (Soy Nuggets, Whey Protein Concentrate, Calcium Caseinate), Dietary Fiber (17%) (Fructooligosaccharide), Dark Compound No Added Sugar (12%) (Maltitol, Edible Vegetable Fat (Hydrogenated), Cocoa Solids, Milk Solids, Emulsifier (Soy Lecithin)), Maltitol, Cranberries (7.5%), Rice Bran Oil, Strawberry Preserve (6%) (No Added Sugar)

Compare something else

The compare board holds up to five products at once, from any category.

Open compare

Reading the numbers

Added sugar vs total sugar How to read a nutrition label How to read an ingredient list How Filtizy scores work