Side by side

Britannia Tiger Krunch Chocochip vs RiteBite Max Protein Ultimate Choco Berry

Both products are scored on the same eleven per-100g factors, so every figure below is directly comparable. Neither is recommended over the other - the numbers are shown so you can weigh the ones that matter to you.

Britannia · Food & Beverages

Britannia Tiger Krunch Chocochip

32/100

The chocolate chip cookie in Britannia's Tiger range, aimed at children and priced below the Good Day line. Its declaration puts choco chips at 8% and cocoa solids at 1.6%, with the chips built on hydrogenated vegetable fat rather than cocoa butter, and it is fortified with a ferrous salt. It also carries colours 150c, 124 and 133. It is sold in 36 g wrappers and a 400 g carton. Britannia publishes the declaration and the pack's nutrition panel image; that image has now been read and the nine values below are the pack's own.

Full breakdown

RiteBite Max Protein · Food & Beverages

RiteBite Max Protein Ultimate Choco Berry

84/100

The top tier of RiteBite's bar range, a 100 g bar delivering 30 g of protein from a 38% blend of soy nuggets, whey protein concentrate and calcium caseinate, with 17% fructooligosaccharide fibre, 7.5% cranberries and a 6% no-added-sugar strawberry preserve. The pack panel gives 336 kcal, 30 g protein, 46.6 g carbohydrate of which only 2.8 g sugars, 10 g fibre, 10.6 g fat of which 2.8 g saturated, and 125 mg sodium per 100 g. On protein per 100 g and on sugar it is the strongest bar in this file; the sweetness comes from maltitol.

Full breakdown

Score breakdown, factor by factor

Each factor is scored 0-100 against the published thresholds, then weighted into the overall score. The highlighted side is the higher factor score, not a recommendation.

Metric	Britannia Tiger Krunch Chocochip	RiteBite Max Protein Ultimate Choco Berry
Ingredients	80 /100	80 /100
Saturated Fat	40 /100	70 /100
Protein	30 /100	100 /100
Calories	30 /100	80 /100
Added Sugar	20 /100	100 /100
Sodium	60 /100	70 /100
Total Fat	40 /100	70 /100
Carbohydrates	30 /100	70 /100
Total Sugar	20 /100	100 /100
Fibre	10 /100	90 /100
Processing	10 /100	50 /100

Nutrition, per 100g

Per 100g, which is the basis both packs declare and the only one on which two products can be compared directly - why that matters.

Metric	Britannia Tiger Krunch Chocochip	RiteBite Max Protein Ultimate Choco Berry
Calories	483 kcal	336 kcal
Protein	6 g	30 g
Carbohydrates	72 g	46.6 g
Total sugar	30 g	2.8 g
Added sugar	28.2 g	0 g
Fibre	0 g	10 g
Total fat	19 g	10.6 g
Saturated fat	8 g	2.8 g
Sodium	194 mg	125 mg

Ingredients

Britannia Tiger Krunch Chocochip

Refined Wheat Flour (Maida), Sugar, Refined Palm Oil, Choco Chips (8%) (Sugar, Edible Hydrogenated Vegetable Fat, Cocoa Solids, Dextrose, Emulsifier [322(i)] and natural flavouring substance), Invert Sugar Syrup, Cocoa Solids (1.6%), Colours (150c, 124, 133), Raising Agents [500(i) & 503(ii)], Iodised Salt, Emulsifiers [322(i), 471 & 472e], Artificial (Chocolate & Vanilla) Flavouring Substances, Ferrous Salt

RiteBite Max Protein Ultimate Choco Berry

Protein Blend (38%) (Soy Nuggets, Whey Protein Concentrate, Calcium Caseinate), Dietary Fiber (17%) (Fructooligosaccharide), Dark Compound No Added Sugar (12%) (Maltitol, Edible Vegetable Fat (Hydrogenated), Cocoa Solids, Milk Solids, Emulsifier (Soy Lecithin)), Maltitol, Cranberries (7.5%), Rice Bran Oil, Strawberry Preserve (6%) (No Added Sugar)

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Reading the numbers

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