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Britannia 50-50 Sweet & Salty vs RiteBite Max Protein Ultimate Choco Berry

Both products are scored on the same eleven per-100g factors, so every figure below is directly comparable. Neither is recommended over the other - the numbers are shown so you can weigh the ones that matter to you.

Britannia · Food & Beverages

Britannia 50-50 Sweet & Salty

38/100

The original sweet-and-salty cracker in Britannia's 50-50 range, on shelf since 1993. The declaration quantifies sugar at 18% and iodised salt at 0.8%, over refined wheat flour and a palmolein and palm oil blend, with yeast, acidity regulators and a dough conditioner. It is the only biscuit in this file whose declaration names both a sugar and a salt percentage, which makes it unusually easy to reason about once its panel is filled. Britannia publishes the pack's nutrition panel only as an image; that image has now been read and the nine values below are the pack's own.

Full breakdown

RiteBite Max Protein · Food & Beverages

RiteBite Max Protein Ultimate Choco Berry

84/100

The top tier of RiteBite's bar range, a 100 g bar delivering 30 g of protein from a 38% blend of soy nuggets, whey protein concentrate and calcium caseinate, with 17% fructooligosaccharide fibre, 7.5% cranberries and a 6% no-added-sugar strawberry preserve. The pack panel gives 336 kcal, 30 g protein, 46.6 g carbohydrate of which only 2.8 g sugars, 10 g fibre, 10.6 g fat of which 2.8 g saturated, and 125 mg sodium per 100 g. On protein per 100 g and on sugar it is the strongest bar in this file; the sweetness comes from maltitol.

Full breakdown

Score breakdown, factor by factor

Each factor is scored 0-100 against the published thresholds, then weighted into the overall score. The highlighted side is the higher factor score, not a recommendation.

Metric	Britannia 50-50 Sweet & Salty	RiteBite Max Protein Ultimate Choco Berry
Ingredients	90 /100	80 /100
Protein	50 /100	100 /100
Added Sugar	40 /100	100 /100
Calories	30 /100	80 /100
Saturated Fat	30 /100	70 /100
Total Sugar	40 /100	100 /100
Processing	40 /100	50 /100
Total Fat	40 /100	70 /100
Carbohydrates	30 /100	70 /100
Fibre	10 /100	90 /100
Sodium	10 /100	70 /100

Nutrition, per 100g

Per 100g, which is the basis both packs declare and the only one on which two products can be compared directly - why that matters.

Metric	Britannia 50-50 Sweet & Salty	RiteBite Max Protein Ultimate Choco Berry
Calories	487 kcal	336 kcal
Protein	7 g	30 g
Carbohydrates	72 g	46.6 g
Total sugar	19.5 g	2.8 g
Added sugar	18.5 g	0 g
Fibre	0 g	10 g
Total fat	19 g	10.6 g
Saturated fat	9 g	2.8 g
Sodium	466 mg	125 mg

Ingredients

Britannia 50-50 Sweet & Salty

Refined Wheat Flour (Maida), Refined (Palmolein & Palm) Oil, Sugar (18%), Raising Agents [503(ii), 500(ii) & 341(i)], Iodised Salt (0.8%), Invert Sugar Syrup, Yeast, Acidity Regulators (270 & 330), Emulsifier (472e), Nature Identical and Artificial (Vanilla) Flavouring Substances, Dough Conditioner (223) and Improvers [1101(i), 1101(ii), 1100(i) & Xylanase]

RiteBite Max Protein Ultimate Choco Berry

Protein Blend (38%) (Soy Nuggets, Whey Protein Concentrate, Calcium Caseinate), Dietary Fiber (17%) (Fructooligosaccharide), Dark Compound No Added Sugar (12%) (Maltitol, Edible Vegetable Fat (Hydrogenated), Cocoa Solids, Milk Solids, Emulsifier (Soy Lecithin)), Maltitol, Cranberries (7.5%), Rice Bran Oil, Strawberry Preserve (6%) (No Added Sugar)

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Reading the numbers

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