Britannia NutriChoice Digestive Zero

Pack price₹67

The zero-added-sugar digestive in Britannia's NutriChoice range, and the only biscuit in this file built on whole wheat atta at 61% rather than refined maida, with wheat bran at 5.4%. Sweetness comes from sweeteners 965(i), 965(ii) and 955 instead of sugar. On its declaration alone it is the strongest product on this shelf, which is exactly why shipping it with an unfilled panel is dangerous: the scorer cannot see any of that. Britannia publishes the declaration and the pack's nutrition panel image; that image has now been read and the nine values below are the pack's own.

India
Filtizy score
60/100

Beyond the star rating

Nutrition facts

per 100g
Calories479kcal
Protein8g
Carbohydrates69g
Total sugar3g
Added sugar0g
Fibre9g
Total fat21g
Saturated fat10g
Sodium486mg

Ingredients

Wheat Flour (Atta) (61%)Refined Palm OilSweeteners [965(i) & (ii) and 955]Wheat Bran (5.4%)Raising Agents [503(ii) & 500(ii)]MaltodextrinMilk SolidsIodised SaltEmulsifiers [322(i)471 & 472e]Malt ExtractNature Identical & Artificial (Milk) Flavouring SubstancesAntioxidant (307c)Dough Conditioner (223) and Spice (Nutmeg)

Score breakdown

Food & Beverages and Health & Wellness products are scored from nine factors - calories, protein, fibre, sugar, added sugar, saturated fat and sodium (per 100g), plus ingredient quality and processing (read from the ingredient list) - each mapped against tiered thresholds.Know more
Added Sugar100/100
0.00g per 100g
Fibre80/100
9.00g per 100g
Ingredients90/100
1 flagged additive concept(s) found in the ingredient list
Total Sugar100/100
3.00g per 100g
Protein50/100
8.00g per 100g
Calories30/100
479.00kcal per 100g
Carbohydrates40/100
69.00g per 100g
Saturated Fat20/100
10.00g per 100g
Processing40/100
14 ingredients listed
Total Fat30/100
21.00g per 100g
Sodium10/100
486.00mg per 100g

This starter score is a prototype heuristic and must be validated before public health claims are made.

Specifications

Allergen InfoContains wheat (gluten) and milk
Diet TypeVegetarian
Storage InstructionsStore in a cool, dry place away from direct sunlight

Variants

1 pack
Attribute100 g
FlavourDigestive Zero
Net Weight100 g
Pack TypeCarton
Package SizeSmall
Weight Volume100 g

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